[Interim] AI Marketing Transformation Consultant

ppstrongAbout the Role /strongbrRiverflex is seeking an strongAI Marketing Transformation Consultant /strong to join our project team supporting a leading FMCG client in the Netherlands. This role is designed for strongmarketing leaders, creative directors, or consultants /strong who have successfully led or advised on strongAI-driven marketing campaigns /strong and can help transform how brands adopt and scale AI across their marketing operations. /ppAs a consultant, you will: /pullipstrongLead the design and execution of AI-driven marketing campaigns /strong – from ideation to delivery – ensuring they align with brand strategy, creative direction, and measurable business outcomes. /p /lilipstrongAdvise on AI adoption across marketing functions /strong – guiding client teams on where and how to apply AI to unlock new capabilities in content creation, personalization, customer engagement, and efficiency. /p /lilipstrongEvaluate ROI and operational impact /strong of AI-driven campaigns versus traditional methods (e.g., cost and time savings compared to traditional photoshoots or media production). /p /lilipstrongAssess creative and brand risks /strong – identifying ethical considerations, brand safety concerns, and guardrails for AI-generated content. /p /lilipstrongRecommend and implement tools and workflows /strong – leveraging leading platforms such as MidJourney, Runway, Adobe Firefly, Stable Diffusion, and others to build scalable processes. /p /lilipstrongCollaborate with cross-functional teams /strong – working closely with marketing, creative, digital, and data/tech stakeholders to embed AI into the client’s marketing strategy. /p /li /ulbrpstrongWhat We’re Looking For /strong /pullipProven track record in strongrunning AI-driven campaigns /strong (bonus: in FMCG or food industry). /p /lilipBackground as a strongmarketing leader, creative director, or transformation consultant /strong with hands-on AI experience. /p /lilipStrong understanding of strongAI tools, workflows, and creative processes /strong. /p /lilipAbility to strongquantify and communicate ROI /strong of AI in marketing. /p /lilipStrategic mindset with stronghands-on execution skills /strong – able to both advise and implement. /p /li /ul /p #J-18808-Ljbffr