Senior Marketing Analyst

pJoin to apply for the strongSenior Marketing Analyst /strong role at strongMarktplaats /strong /ppJoin to apply for the strongSenior Marketing Analyst /strong role at strongMarktplaats /strong /ppGet AI-powered advice on this job and more exclusive features. /ppstrongMarktplaats /strong in The Netherlands, and strong2dehands /strong and strong2ememain /strong in Belgium, are part of Adevinta: a global online classifieds specialist. The three brands are hosted on a multi-tenant platform, operated from our Amsterdam location, and are the top players in the classifieds space throughout the Benelux region.brZorg ervoor dat u solliciteert met alle gevraagde informatie, zoals uiteengezet in het functieoverzicht hieronder.brWe offer consumers the opportunity to trade their unwanted products and contribute to a greener, circular economy. We offer businesses - of all sizes, from the smallest hobbyist to the biggest brands in Benelux - a platform to showcase their goods and services online to over 11 million monthly unique users.brstrongWhat You’ll Do Who You Arebr/strongstrongstrongYour Role at a Glancebr/strong /strongstrongstrongJob Title /strong: Senior Marketing Analyst, lvl13brstrongLocation /strong: Amsterdam, hybridbrstrongContract Type /strong: Full timebrstrongTeam /strong: Databr/strongstrongstrongScope of the rolebr/strong /strongstrongThe Benelux Business Analytics team is responsible for business and marketing analytics for Marktplaats and 2dehands. In the role of Senior Marketing Analyst, you will be responsible for steering our marketing to the best results using your data-driven approach. Working closely with both the Chief Marketing Officer and our marketeers, CRM and Martech teams, you'll translate complex data into actionable insights that directly influence marketing strategy and budget allocation.br/strongstrongYou are a high-impact contributor with a strong analytical mindset and a track record of top performance. You bring strategic thinking to the design and evolution of data structures, proactively identify opportunities for automation and operational efficiency, and translate complex data into actionable insights. With excellent communication skills, you serve as a trusted partner to both technical teams and business stakeholders—bridging the gap between analysis, engineering, and decision-making.br/strongstrongstrongWhat You'll Dobr/strong /strong /pulliLead the development of the marketing effectiveness framework covering tactics such as CRM, paid media, MMM, SEO, content, email and webinars across the customer journey /liliLead the continuous development of initiatives as segmentation, CLV and Value Based Bidding /liliDeliver set up experiments and perform channel performance analysis, including incrementality testing, A/B testing and evaluation /liliSet-up, automate, maintain, and own dashboards and reporting structure while closely work together with the CMO to define key metrics and steer the marketing strategy /liliConstruct and deliver clear, concise presentations of findings and insights, key product and user performance metrics and management recommendations both in oral and written formbr/li /ulstrongstrongWhat We're Looking Forbr/strong /strongulliProfessional experience of 5-8 years. /liliExpertise in SQL, Tableau and Excel is required, as well as GA4 experience. Experience with Python or similar is expected /liliProven experience in working with large, multisource data sets and usage of analytics to drive business and product decisions and strategy /liliGreat stakeholder management skills, able to set priorities and manage own time within a varied stakeholder landscape /liliAbility to work in an agile and flexible environment where change is part of the day-to-day environmentbr/li /ulstrongstrongHow to Applybr/strong /strongstrongReady to shape the future of circular commerce in the Netherlands?brApply now via our career page or LinkedIn.br/strongstrongLet’s grow together — and build a smarter marketplace for all.br/strongstrongBenefitsbr/strongLife at Adevinta comes with its perks! Our Adevintans enjoy the following benefits:brulliAn attractive Base Salary /liliParticipation in our Short-Term Incentive plan (annual bonus) /liliWork From Anywhere: Enjoy up to 20 days a year of working from anywhere! Maybe not from the moonwell why not! just make sure you have internet connection! /liliA 24/7 Employee Assistance Program for you and your family, because we care /liliWin together, lose together is one of our key behaviours. At Adevinta you will find a collaborative environment with an opportunity to explore your potential and grow br/li /ulOn top of these, we also provide stronga range of locally relevant benefits /strong. Wanna know more? Apply and ask our recruiters! brAdevinta is an equal opportunity employer and we value diversity. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status.brIf you feel like you don’t meet all of the requirements for this role but are interested, please consider applying anyway. Research suggests that women and individuals from underrepresented groups may self-select out of opportunities if they don’t meet 100% of the job requirements. xgiwjmb We strongly encourage people from historically excluded groups to apply and look forward to speaking with you.Seniority levelulliSeniority levelMid-Senior level /li /ulEmployment typeulliEmployment typeFull-time /li /ulJob functionulliJob functionInformation Technology /liliIndustriesTechnology, Information and Internet /li /ulpReferrals increase your chances of interviewing at Marktplaats by 2x /ppGet notified about new Senior Marketing Analyst jobs in strongAmsterdam, North Holland, Netherlands /strong. /ppAmsterdam, North Holland, Netherlands 1 week ago /pGlobal Digital Marketing Associate ManagerpAmsterdam, North Holland, Netherlands 2 weeks ago /ppAmsterdam, North Holland, Netherlands 2 weeks ago /ppAmsterdam, North Holland, Netherlands 1 month ago /ppAmsterdam, North Holland, Netherlands 1 week ago /ppAmsterdam, North Holland, Netherlands 3 weeks ago /ppAmsterdam, North Holland, Netherlands 12 hours ago /ppAmsterdam, North Holland, Netherlands 2 days ago /ppAmsterdam, North Holland, Netherlands 2 weeks ago /ppAmsterdam, North Holland, Netherlands 7 months ago /ppAmsterdam, North Holland, Netherlands 1 week ago /ppSchiphol, North Holland, Netherlands 2 weeks ago /ppAmsterdam, North Holland, Netherlands 1 day ago /ppAmsterdam, North Holland, Netherlands 5 days ago /ppHoofddorp, North Holland, Netherlands 2 weeks ago /ppAmsterdam, North Holland, Netherlands 2 days ago /ppAmsterdam, North Holland, Netherlands 1 month ago /ppAmsterdam, North Holland, Netherlands 2 weeks ago /ppNaarden, North Holland, Netherlands 4 days ago /pGlobal B2B Customer Lifecycle Marketing ManagerpSchiphol, North Holland, Netherlands 2 weeks ago /ppAmsterdam, North Holland, Netherlands 2 weeks ago /ppAmsterdam, North Holland, Netherlands 1 month ago /ppAmsterdam, North Holland, Netherlands 1 month ago /ppAmsterdam, North Holland, Netherlands 16 hours ago /ppAmsterdam, North Holland, Netherlands 2 months ago /ppAmsterdam, North Holland, Netherlands 2 weeks ago /ppWe’re unlocking community knowledge in a new way. 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