Marketing Manager - 6 months Fixed-Term Contract

pAs Marketing Manager EMEA, you will drive demand generation and support business growth by developing and executing marketing initiatives tailored to regional priorities, target markets, and strategic accounts. /pbrIs dit uw volgende baan? Lees de volledige omschrijving hieronder om erachter te komen en aarzel niet om te solliciteren.brpWorking closely with EMEA Sales and senior stakeholders, you will translate business objectives into impactful marketing programs, combining Account-Based Marketing (ABM), integrated campaigns, events, content, and multi-channel demand generation to engage target audiences and contribute to pipeline growth. /pbrpOperating across multiple markets and cultures, this is a highly collaborative and visible role. You will build strong relationships across the business and be comfortable presenting, exchanging ideas, challenging constructively, and providing marketing advice to C-suite and Head-of-level stakeholders. /pbrpYou will also be expected to use AI proactively in your day-to-day work to improve marketing efficiency, accelerate content and campaign development, generate insights, and continuously explore better ways of working while applying sound judgment, protecting quality, and maintaining Valiantys’ brand standards. /pbrpThis position is a six-month fixed-term maternity leave cover. You will ensure continuity of EMEA marketing activities during the leave period. /pbrAbout ValiantysbrpValiantys helps organizations transform how work gets done across the enterprise, leading with transformation consulting, enterprise service management (ESM), and engineering productivity. By combining deep process expertise with modern collaboration, automation, and value stream practices, Valiantys enables business, IT, and product teams to design connected, efficient, and human-centered ways of working. With a strong focus on the modern workforce, the company helps customers reimagine service delivery beyond IT, streamline cross-functional workflows, and improve flow and throughput for engineering teams. /pbrWhat You’ll Be Working OnbrpbDrive EMEA Marketing /b /pbrullibr/liliOwn the execution of EMEA marketing plans and campaigns aligned with regional business priorities, target markets, and pipeline objectives.br/liliPartner closely with Sales leadership to understand market opportunities, customer needs, and commercial priorities, and translate them into actionable marketing initiatives.br/liliBalance regional consistency with the specific needs and maturity of individual EMEA markets.br/liliAdapt global campaigns, content, and messaging to maximize relevance and impact across priority markets.br/liliStrengthen Valiantys’ positioning as a trusted transformation and Atlassian partner through differentiated, customer-focused marketing.br/liliUse AI-enabled tools thoughtfully to improve planning, research, content development, personalization, and campaign execution.br/li /ulbrpbDrive Account-Based Marketing /b /pbrullibr/liliDevelop and execute ABM initiatives targeting strategic accounts and priority segments across EMEA in close partnership with Sales.br/liliBuild account-specific or account-cluster marketing plans based on customer challenges, buying signals, stakeholder profiles, and commercial opportunities.br/liliOrchestrate personalized content, campaigns, executive events, and engagement tactics across the customer journey.br/liliPartner with Sales to deepen engagement within target accounts, support opportunity progression, and strengthen relationships with key decision-makers.br/liliMeasure account engagement and contribution to pipeline, using insights to continuously refine ABM strategies.br/li /ulbrpbExecute Campaigns Events /b /pbrullibr/liliPlan and execute integrated campaigns and events across EMEA, including trade shows, executive events, webinars, partner activities, and customer programs.br/liliManage multi-channel demand generation across email, paid media, social media, content, and other relevant channels.br/liliCreate and localize content and messaging according to market needs while maintaining consistency with the Valiantys brand.br/liliCoordinate with Practices, Delivery, Product/Solution Marketing, and Corporate Marketing teams to support go-to-market priorities.br/liliManage relationships with agencies, event organizers, Atlassian, and other external partners when relevant.br/liliUse AI where appropriate to support content ideation, audience segmentation, campaign personalization, event follow-up, and performance analysis.br/li /ulbrpbInfluence Collaborate /b /pbrullibr/liliBuild trusted relationships with Sales leaders, Practice leaders, Delivery teams, and senior stakeholders across EMEA.br/liliAct as a marketing advisor to regional leadership, providing recommendations based on market trends, customer insights, campaign performance, and commercial priorities.br/liliConfidently present marketing plans, results, insights, and recommendations to C-suite, General Manager, and Director-level stakeholders.br/liliNavigate different markets, cultures, stakeholder expectations, and business priorities to create alignment and drive execution.br/liliShare market and customer insights across teams to continuously improve positioning, campaigns, and go-to-market activities.br/li /ulbrpbMeasure Optimize Performance /b /pbrullibr/liliTrack performance against key indicators, including engagement, leads, target-account engagement, pipeline contribution, and conversion.br/liliUse Salesforce, HubSpot, marketing automation, and analytics tools to monitor effectiveness and identify opportunities for improvement.br/liliMaintain accurate campaign and account data, support reporting, and ensure effective alignment between marketing and sales activity.br/liliTranslate performance data into clear insights and actionable recommendations for Sales and senior leadership.br/liliManage EMEA campaign and event budgets effectively, prioritizing investments according to market opportunity and expected business impact.br/liliContinuously test, learn, and optimize marketing activities to improve effectiveness and ROI.br/liliCombine data, marketing expertise, and AI-supported analysis to identify trends, inform decisions, and improve execution.br/li /ulbrYour Team and Partnersbrullibr/liliMarketing Director – Region (your line manager)br/liliEMEA Sales teams and Sales leadershipbr/liliCorporate Marketing teambr/liliProduct/Solution Marketing teambr/liliPractices teamsbr/liliDelivery teamsbr/liliEMEA Leadershipbr/liliExternal partners, including agencies, event organizers, and Atlassianbr/li /ulbrTo succeed in this role, you bring:brullibr/liliSolid experience in B2B marketing, ideally within technology, SaaS, consulting, or professional services.br/liliProven experience developing and executing Account-Based Marketing (ABM) programs in partnership with Sales.br/liliStrong experience across demand generation, integrated campaigns, events, content, and digital marketing.br/liliDemonstrated ability to manage senior stakeholders and confidently present to and advise C-suite and Head-of-level audiences.br/liliExperience operating across multiple EMEA markets, adapting marketing approaches to different business priorities, audiences, and levels of market maturity.br/liliStrong understanding of the B2B sales cycle and the ability to connect marketing activities to account engagement, pipeline, and business growth.br/liliHands‑on experience using Salesforce and HubSpot, including campaign management, CRM data, reporting, lead or account engagement, and performance tracking.br/liliExperience using marketing automation, analytics, and digital marketing tools to manage and measure performance.br/liliA proactive and practical approach to AI, with the confidence to use AI tools in your daily work to improve productivity, research, content creation, personalization, analysis, and experimentation.br/liliFluent English; additional European languages are a strong plus.br/liliExperience within the Atlassian ecosystem, technology consulting, or enterprise software is a plus.br/li /ulbrYour strengthsbrullibr/liliExcellent stakeholder management and influencing skills, with the confidence and credibility to engage senior leaders.br/liliStrong business acumen and the ability to translate regional commercial priorities into effective marketing actions.br/liliCustomer- and account-centric mindset, with a strong understanding of ABM.br/liliCurious, hands‑on, and forthcoming in adopting AI as part of your everyday marketing toolkit.br/liliExcellent communication, presentation, and storytelling skills.br/liliStrong cultural awareness and the ability to operate effectively across diverse EMEA markets and teams.br/liliAnalytical and results-oriented mindset, using data to challenge, recommend, and optimize.br/liliProactive and collaborative approach, with strong ownership from strategy through execution. xgiwjmb br/li /ulbrWhy you should apply ?brpAt Valiantys, our people are at the heart of everything we do. We are committed to creating an environment where you can grow, lead, and make an impact. /pbrpbMeaning /b: Drive strategic transformation projects and influence outcomes /pbrpbLearning /b: Continuous development through training, certifications, and communities /pbrpbFlexibility /b: Hybrid work model supporting work-life balance /pbrpbAdditional benefits: /b /pbrullibr/liliInternational and multicultural environmentbr/liliFlexible remote work policybr/liliChoice of equipment (PC or Mac)br/liliSupportive and collaborative culturebr/li /ulbrpThe list of benefits could change depends on the country you're living in. /pbr